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Meta Will Begin Exploring Revenue-Generating Solutions for its Metaverse

Aria Thomas

Apr 12, 2022 09:52

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These privileged users will be able to sell their accessories or charge for access to specific digital areas they have created using a single tool, the firm claimed.


Additionally, the social media giant is piloting a "creator bonus" program for a select group of Horizon Worlds users in the United States, in which it would compensate members each month for using new features launched by the firm.


"We want there to be a ton of wonderful worlds, and in order for that to happen, there has to be a lot more creators who can sustain themselves and make this their profession," CEO Mark Zuckerberg stated during an avatar-based dialogue with early adopters.


The parent corporation of Facebook (NASDAQ:FB), Meta, has made significant investments in virtual and augmented reality to represent its new bet on the metaverse, a future concept of a network of virtual spaces accessible through various devices where people may work, socialize, and play.


The corporation is up against emerging virtual world players that allow for the purchase and sale of land, buildings, avatars, and even names in the form of non-fungible tokens, or blockchain-based virtual assets. Last year, the market for these assets boomed, with sales reaching into the hundreds of thousands of dollars.


Horizon Worlds, a sprawling virtual reality social network, and Horizon Venues, a virtual event platform, are early incarnations of metaverse-like places developed by Meta.