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On December 13, Venezuelan President Maduro stated that the United States usual tactics of lying, coercion, extortion, and threats are "completely ineffective" and "will never work" against Venezuela, following the recent seizure of an oil tanker in waters near Venezuela and the announcement of new sanctions.On December 13th, two US officials stated that the UN-authorized international stabilization force in Gaza could be deployed as early as next month, but the method for disarming Hamas remains unclear. The force will not fight Hamas, and its size, composition, and rules of engagement are still being determined.On December 13, the National Trust for Historic Preservation, a U.S. heritage preservation organization, filed a lawsuit on December 12 against U.S. President Trump and several federal agencies, demanding a halt to the ongoing renovation project of the White House banquet hall and claiming the project is illegal. The trust issued a statement on December 12 announcing that it had filed the lawsuit in the U.S. District Court for the District of Columbia, seeking a halt to the White House banquet hall renovation project until it undergoes a comprehensive design review and public comment period, and receives congressional approval. The trust argues that the Trump administration, in rapidly advancing the White House banquet hall renovation project, failed to submit planning proposals for necessary review as required by law, and that the project, without congressional authorization, exceeds the presidents constitutional authority. The lawsuit names Trump, the National Park Service, the Department of the Interior, the General Services Administration, and the heads of these departments as defendants.On December 13th, the White House announced that U.S. Special Envoy for the Middle East, Viktor Witkov, will meet with Ukrainian President Volodymyr Zelensky and several European leaders in Berlin this weekend to advance the U.S.-proposed Russia-Ukraine peace plan by the end of the year. Analysts suggest this "urgent dispatch" highlights the U.S.s attempt to narrow its differences with Ukraine on the terms of the Russia-Ukraine peace plan before the end of the year. Witkov is scheduled to hold talks with officials from France, the UK, and Germany on December 14th and 15th, respectively.Nasdaq companies: Allergan Pharmaceuticals, Ferrovia, Insmed, Single-Chip Power Systems, Seagate Technology, and Western Digital will be included in the Nasdaq 100 Index.

As Official Crypto Exchange Partner of the Grammys

Cory Russell

Apr 01, 2022 10:37


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Binance has signed on as the Recording Academy's first official cryptocurrency exchange partner.


Binance will be sought out by the Recording Academy to spearhead Web3 efforts.


Binance's collaboration with the Recording Academy is the latest in a series of K-Pop collaborations aimed at increasing fan interaction.


Binance, one of the most popular cryptocurrency exchanges, was in the news again today. Despite recent clashes with regulators in a number of locations, Binance continues to push the crypto envelope.


To raise brand exposure, cryptocurrency exchanges have targeted mainstream events. eToro, FTX, Coinbase, and Crypto.com were featured in Super Bowl LVI in February, with the crypto exchanges purchasing half-time ad time.

Binance Sponsors the Grammys in the US

Binance became the Recording Academy's first-ever official crypto exchange partner today, according to news reports. The Grammy Awards, the only peer-recognized music honor, are organized by the Recording Academy.


Binance and the Recording Academy will apparently use Web3 to boost music fan engagement, as revealed by the Recording Academy on Twitter.


The Grammy Awards attracted only 8.8 million viewers in 2021, down from 18.7 million in 2020.


The previous low was 17 million in 2006, according to the New York Times. Staples Corner, currently known as Crypto.com Arena, hosted the event in 2021.


Similar trends have been observed in other broadcast award shows and significant athletic events.


While viewership for Super Bowl LVI dropped to a 15-year low, crypto exchanges experienced a surge in visitors shortly after their commercials aired. Binance is looking for the same thing.


Web 3 is not new to the Recording Academy. The Academy and Tezos-based NFT platform OneOf struck a three-year contract in November.


After forming relationships with K-Pop, Binance supports the Grammy Awards.

Music Industry and Global Fan Base Binance

Binance and KStarLive announced the release of "THE SHOW FanBox NFT Collection" in late 2021.


THE SHOW FanBox NFT Collection was FEATURED's first K-Pop performance NFT release. Binance's innovation arm, FEATURED, is a non-custodial, on-chain NFT platform.


SM Brand Marketing and YG Entertainment have also developed strategic collaborations with Binance.


Binance and SM Brand Marketing are working together to create a global Play-to-Create (P2C) ecosystem. Users will be able to generate content and items such as games, music, dance, and merchandise that can be converted into NFTs using P2C.


YG Entertainment, a K-pop label, and Binance are collaborating to build Metaverse, NFT, and gaming options.


Binance provides K-Pop with a worldwide platform for fan retention and engagement.


Binance will be looked to by the Recording Academy to spearhead similar projects in order to keep the Grammys at the forefront of the music business.


The 2022 Grammy Awards will be held on April 3 in Las Vegas.